Here is a "team member recruitment" letter that started out as a letter to Joe since we had trouble setting up a meeting... It may be useful with small changes to personalize it for sending to people you all might know who would be good team members in some way.
I am going to have to simply write you what I was going to tell you had we been able to meet, and see if it fits into a vision you have for realizing your own highest aspirations.
The Messages of Hope company "idea" is aimed at creating positive and bona fide "Messages of Hope" according to strict criteria, having these be incorporated into designs, usually for products that will find their way to print, but designs for other media are pursued as well; and the manufacturing, sale and distribution of these products. This company is comprised of team players, energized people who work together towards shared goals and ideals concerning their own work-lifestyle ideals, as well as in their higher aspirations towards working for the good of all humanity. It follows the flat-lattice organizational structure similar to Gore Associates and IDEO, where everybody has the same titles, and positions of 'authority' are decreed by democratic determination, as are salary structures. I do not expect you to know how to work in such a framework, so you will have a mentor, called a "sponsor", or several mentors over time. In our case, I will probably be your first sponser, but will certainly not be your last. You will be a sponsor and mentor to others as your knowledge grows of how to best work within such a creative framework as ours.
Our main, and you might say our only products, are Messages of Hope.
These fall into two types of operations:
- Raw-mode, nebulous Messages of Hope which fit the criteria I've adapted to define a true Message of Hope. To define these in the easier to grasp sense of what they are not, messages fitting these criteria are not religious in nature, are not "should do" or "shouldn't do" messages, are not about not doing something or stopping something, and will not leave a person feeling guilty if they did not fulfill the expectations implied by the message. Most messages fit these negative molds. Ours are tailored to be entirely empowering and nothing else. Hope is treated as a present-time complex of thoughts, ideals and emotions. Having hope can lead to allowing one to have dreams, which can lead to having aspirations (which also exist in the present, unlike goals which exist in the future), and having aspirations can lead to taking action. So, Hope to Dreams to Aspirations to Taking Action is the ultimate emerging result of our bona-fide Messages of Hope.
- One way we will market these is as a method by which organizations can piggy-back their branding-recognition promotional efforts by being sponsors to such Messages of Hope, proliferated via bumper-sticker, poster and billboard campaigns. Their name appearing on these campaigns will build upon their own credibility by association with other viable organizations. "This Message of Hope was sponsored by The American Heart Association." "This Message of Hope was sponsored by Family Services of Winston-Salem." "This Message of Hope was sponsored by The Association of Mental Health Professionals" etc.
- These messages being used in newsletters and other printed matter designed by us for organizations is a natural application for these as well. To date, the creative team in place has already innovated some fifty powerful Messages of Hope fitting our stringent criteria. Similarly creative teams will engage their use into much more clever applications than I could possibly think of. These teams consist of everyone in the Messages of Hope organization.
- The second of our operations is to take negative messages already being employed by existing organizations and work them to be more effective and compelling by re-forming them to fit the criteria defined on the criteria page. Most organizations employ imagery of what they do not want (what they wish to eliminate) rather than imagery of what they do want (what results they desire to create.) This is poor practice, as although it follows models employed by advertising concerns, the people who give donations do not do so motivated by fear (the negative imagery approach) as enthusiastically as they do by being inspired and motivated by hope. I truly believe that what the subconscious is given to visualize is what it will ultimately create into being reality. So, do not show me an image of a battered and bruised female, no matter how well intentioned, in order to "put and end to the violence!" I firmly believe that creates what it intends to eliminate. Show me an image of a healthy, happy female together with her very warm and loving and caring family members - even touching each other in a loving caress, and communicate the image of the result desired. That will work both towards the ultimate success of the organization in its purpose, and also in its ability to attract larger donations. I rest my case.
These two prongs work together very closely, producing Messages of Hope which can empower the people who purchase our products, as well as empower the people within organizations. The level of teamwork, of shared spiritual commitment towards service to humanity, of everyone having equal standing within the organization, of constant encouragement towards invention and innovation, and built-in help in building teams to support individual's project ideas will set this company apart from all others.
I hope you would like to work in such an organization. Messages of Hope is currently attracting sales representatives; distribution experts; graphic arts professionals; printing, ink and paper knowledgeable individuals; and designers aware of the realities of printing across a diverse range of media, processes and inks; as well as writers, editors, and financial and human services personnel. Each and every member of this organization is a "creator" alongside whatever "mundane tasks" they may also perform, and is expected to spend a full half of their work week researching and developing their own projects which may benefit our company’s cause to later attract team members to (or hire new ones); and each and every team is an open door inviting input from across the entire organization. Everyone takes part in the research phase of every project in one way or another - usually by taking to the streets or seeking within our organization and finding 'experts.' Chaos is encouraged - which is brought back under control and given renewed focus by self-appointed groups of "adults." If this organization isn't completely spiritually and emotionally fulfilling, then it will change in order to be that way. You might like working here!
- I'd like to get to talk with you about your own hopes and aspirations - about what you would find fulfilling in your work, about what would inspire you towards attaining a sense of 'mastery' in your life. Please do get back to me with these and any other thoughts you may have.
" Who you are is not as important as what you are."
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